BERTA SERRET

Founder & CEO

Tracemark

Berta is the Founder & CEO at Tracemark, where she has worked for over 5.5 years.

Berta is responsible for leading Tracemark, an innovative traceability platform in the luxury jewellery sector, ensuring verified transparency, responsible sourcing, and adherence to international sustainability standards. This includes establishing and maintaining the traceability protocol, leveraging advanced technology to track jewellery from origin to end consumer. Her platform helps build trust and accountability throughout the luxury industry, empowering brands to confidently communicate their commitment to responsible practices.

She shares her knowledge and expertise on forums such as Originalluxury Round Table and Forbes Woman.

Recognition is given to Berta for traceability innovation and for contributing to responsible sourcing in the jewellery industry.

LinkedIn Profile